MARKET ANALYSIS

TYSON FOODS FIRST MEAT COMPANY TO JOIN CATTLE TRACEABILITY PROGRAM

Tyson Fresh Meats, is putting its support behind a cattle disease traceability program called U.S. CattleTrace. The program is expected to assist animal health officials with an effective and quick disease response within the U.S. cattle herd in the event of a foreign animal disease occurring in the U.S., which is critical for the entire beef industry in order to maintain daily operations and continue to access ever important beef export markets. U.S. CattleTrace utilizes ear tags that contain ultra-high frequency technologies to collect the minimal data necessary, including an individual animal identification number, a GPS location, and date and time.  An electronic chip within the tag interacts with the radio frequency emitted by the reader. Though the tags are electronic, they are not battery operated, meaning they can last the lifetime of the animal.